Where to begin? There was a time when I had things to blog about all the time – now, just when I know that I should be building my ‘platform’ (which my mind insists on translating to ‘scaffold’) I have almost nothing of interest to say. The thing is, I no longer ruminate on the […]

Book marketing – grow your own readership Well that’s what I’m hoping. I knew that I would have to do some of that scary stuff called marketing, and I knew I would find it difficult. The really difficult bit is calling in favours and asking for endorsements – it’s absolutely cringe-making to go out there […]

And so to market … It seems to me, to strain a metaphor to the point that I can get this picture to illustrate it, that something many writers don’t appreciate is how much of the modern writing life is about marketing. Like the submarine, with seven-tenths below the surface, and barely a ripple above, […]

Lisa McMann spills the beans I’ve ‘known’ Lisa McMann for about four years I suppose. We ‘met’, as I’ve ‘met’ so many writers, at the Zoetrope Virtual Studio and one of the first things I noticed about her was her positive nature. Writing tends to attract people who are either vulnerable or overly sensitive, in […]